Thursday, April 9, 2015

Win a Copy of The Perfume Garden novel: Perfume Book Draw

Several authors have chosen to incorporate perfume in their fiction lately, some of which have been featured on Perfume Shrine before. The Perfume Garden by Kate Lord Brown is a very leaf-able, flowing romance taking place in the turmoil of the Spanish Civil War with "lost love, family secrets and the art of creating the perfect scent".

I have 5 hardcover copies for 5 US shipping addresses holders that I will draw on Thursday. Please enter a comment and you will be eligible. Prizes will be shipped by the publisher directly to winners.

Here is small excerpt from the The Perfume Garden novel to give you an idea:

"Emma took a deep breath, and gazed out of the bus window. It was almost her stop. Perhaps it’s time to stop saving the best till last, she thought. She folded the note and slipped it into her mother’s Moleskine notebook on her lap, flicking on through the pages illuminated with Liberty’s flamboyant handwriting. Words leaped out at her—“neroli,” “duende,” “passion.” Her mother had pasted in cuttings alongside the notes and formulas for the new perfume she had been working on—pictures of orange groves, searing blue skies, a yellowed newspaper advert for a Robert Capa exhibition. It was the famous “falling soldier” picture. Emma traced her finger over the soldier’s face, wondered what he was thinking at the moment when death caught him running down that hill. She wondered what he saw as he fell. As she touched the paper, she felt the contours of something beneath. She flipped to the next page and laid her hand on the smallest envelope Liberty had left in the box with the letters. On it, her mother had written an address: Villa del Valle, La Pobla, Valencia, Spain. Inside, there was just an old key. I must ask Freya if she knows anything about this, she thought. Emma had lain awake the night she opened that envelope, turning the key over in her hand, her mind full of possibilities. Typical Mum, she thought, remembering all the magical mystery tours Liberty had taken her on as a child, the trails of clues she had laid for Emma to follow to hidden presents. The chase, the anticipation, was always more fun than the present itself.

Emma turned the pages, glimpsed the melancholy, serene face of a Madonna, a photo of a whitewashed wall with flaming bougainvillea spilling over it. The notes became sparser, the hand less sure toward the end. She sensed Liberty had been looking back, as well as forward. Next to a pasted label from Chérie Farouche, the perfume Liberty had created for Emma on her eighteenth birthday, she had written: “Some perfumes are, like children, innocent, as sweet as oboes, green as meadow sward—Baudelaire.” It was still Emma’s signature scent. On her it smelled like rain in a garden at first, fresh and intoxicating; then as the green top notes evaporated Emma always thought of the earth, of picking flowers in a forest with her mother. The heart note of lily of the valley and jasmine melded perfectly with the base of sandalwood and musk. Liberty always said the scent was like her—shy but surprisingly fierce. A photograph of Liberty with Emma as a baby was tucked into that page. She flicked on, unbearable longing piercing her as she looked at her mother’s beautiful, open smile. Emma paused at her mother’s final sketch of a new Liberty Temple perfume bottle, her hurried scrawl: “Jasmine? Orange blossom, yes!”

Copyright © 2015 by Kate Lord Brown

The winners of the draw...

....for the Milan exhibition invitations are: Liisa Werenvita Mariann Mercedes Cacio Colin M lost Cristina K. Eva I still have 2 slots, so if you're able to go to Milan between 20 April to 24 May, do post a comment. First come, first served! Congrats everyone and thanks for your kind comments! Please email me using Contact with MILAN DRAW in the title of the mail with your shipping data so I can have this shipped to you soon. Also please be informed that the winners of the latest perfume book draw posted on the Home Page will be announced once I return from my trip.

Tuesday, April 7, 2015

Win an Exclusive Invitation to "The Garden of Wonders, a Journey Through Scents"

It is my great honor to be able to invite you in the latest project I have been involved in and which has occupied a lot of my time this past winter, as evidenced by the irregular posting on this blog.
The Garden of Wonders, a Journey Through Scents is a project by the Be Open Foundation a creative think tank organized in the historical Orto Botanico di Brera in Milan, within Energy for Creativity, this spring at the context of Expo 2015 in Milan, Italy. The announcement is posted on this link.


The exhibition set up is designed by famous Italian architect Ferrucio Laviani who has created a "diffused museum" where all parts will communicate with each other and with the Garden area.
The set up includes 3 major installations: The Houses of Wonders, resurrecting 8 historical perfume houses with an emphasis on the design & context of their course presented through the sensitivity of 8 art directors; A Journey Through Scents, an interactive promenade along the historical milestones of perfumery with olfactory fountains that pour replications of these "wonders" and of the main olfactory "styles", as well as a concise map of the provenance of raw materials and evolution of extraction techniques ; and A Vision in a Box which focuses on the design & packaging elements in perfumery and the various twists it can communicate in the contemporary art world.


To give you an idea:
"Piero Lissoni's idea is developed around the title Lundborg and the laboratory of a “nose”: the centre of the set up is a perfume lab sculpture made of stills, ampoules, vases with black orchids and hanging plants, chemical glasses in huge proportions so to evoke the story of the brand and the working place where  John Marlie Lundborg created his famous Violette Flor in 1860. The room is then covered with two big and light bookshelves with backlight panels to enhance the shapes of the bottles.
Lissoni explains: “The room is filled with  700 bottles in 4 different vesrions; these have all been made specifically for the exhibition taking the inspiration from the brands's most famous ones and produced just like in the old days”.
The two installations above mentioned, together with the ones by Fernando and Humberto Campana, Dimore Studio, Front, Jaime Hayon, Jean-Marie Massaud and Nendo  will be within a diffused museum created by Ferruccio Laviani.
The Garden of Wonders is inspired by the history of perfume and the history of raw materials from all over the world; each perfume represented a real and imaginary journey of goods and cultures making it an ante litteram global product. In more recent years the relationship between fragrances and the look of the packages has become more and more intense, to such an extent that it has created well-defined brand identities, some of which are still used today."

The Garden of Wonders, a Journey Through Scents
13-19 April 2015 h.10-23 (special preview during Milan Design Week)
20 April-24 May 2015 h.10-22

The contributors of The Garden of Wonders, A Journey of Scents are:
Tord Boontje, Fernando and Humberto Campana, Dimorestudio, Front, Jaime Hayon, Lissoni Associati, Jean Marie Massaud, Nendo, Gerald Ghislain, Elena Vosnaki, Werner Aisslinger, Analogia Project, Philippe Bestenheider, GamFratesi, Lucidi Pevere, Karim Mekhtigian, Mist-o, Ludovica + Roberto palomba, Victor Vasilev, and Thukral & Tagra.

Follow Be Open Foundation on Facebook. Watch the news on the news page of Be Open.


I have 10 exclusive invitations to be distributed to 10 lucky winners who will post a comment below for a draw. Winners announced tomorrow evening. 

Although I will be traveling by the end of the week on perfumed routes, there will also be another draw for a special Easter prize for 5 lucky readers shortly, so stay tuned on Perfume Shrine.

Friday, April 3, 2015

Guerlain Flora Rosa, Teazzura, Le Plus Beau Jour de ma Vie: new fragrances

Two new editions of Guerlain fragrances join the venerable stable of thoroughbreds this spring and summer, belonging in the Acqua Allegoria line which has produced some surprising  gems these past couple of years. [For a comprehensive guide into all the history & fragrance notes of Guerlain Aqua Allegoria fragrances, consult this link.]


Flora Rosa is a travel exclusive Aqua Allegoria fragrance, like some of the last couple of years' Aqua Allegorias have been (namely Bouquet No.1, Bouquet No.2 and Bouquet de Mai, starting from 2010) Flora Rosa had been announced for 2013 and was re-issued in both 2014 and in 2015. The fruity floral scent has notes of rose, red berries, white musk and orris. The difference between the previous editions lies in the packaging (the box is flecked with rose petals), but not the juice which remains the same.

Teazzura on the other hand is the regular retail Aqua Allegoria and a new composition. A sparkling floral citrus composition with green tea notes that will revive and awaken your spirit just as azure waters do...
The Aqua Allegorias are sold on Guerlain counters for €85 for 125ml of eau de toilette.

The other Aqua Allegoria fragrances in production for 2015 are last year's Limon Verde, the famous Pamplelune, Herba Fresca, Mandarine Basilic, Lys Soleia and Nerolia Bianca.



Le Plus Beau Jour de ma Vie is the more budget friendly eau de parfum version of Le Bouquet de la Mariée posh parfum extrait (which retails at €750 for 125ml), a special perfume aimed at brides. The new wedding fragrance is available in the bottle depicted. As Guerlain presents it : "A perfect companion for magical moments, Guerlain’s new fragrance Le Plus Beau Jour de Ma Vie captures the essence of happiness in a bottle. Seal the moments of boundless joy and relive the intense emotions of these special occasions with this soft sparkling floral scent."
Τhe composition of Le Plus Beau Jour de ma Vie includes fragrance notes of citrus, orange blossom, angelica, pink pepper, rose, sugar almonds (confetti), incense, patchouli, white musk and vanilla.


Thursday, April 2, 2015

Fragrance Stylistic Terms Explained

I have comprised a short, and concise I hope, guide into the terminology of fragrance and the subdivision of the fragrance families. Although the different terms used to describe perfumes have been adequately explained in the various articles on this blog (consult the links below or the right hand column under Perfume Terms), a cheatsheet comes in handy, I thought.

via
If you're trying to decide between -say- Dior's Hypnotic Poison (a gourmand) and Prada Candy (another gourmand), isn't it useful to know what connects them in 2 secs or less?
You can therefore consult the guide on this link on Fragrance.About.com


Related reading on Perfume Shrine

PERFUME TERMS

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